Our approach to Product Design
Thule is passionate about designing products to make your active life easier. Founded in 1942 in Sweden and now with over 2500 employees and 9 of our own assembly plants, Thule is a truly global company selling into 140 different countries.
It starts with capturing user insights to understand what the pain points are and how we can make life easier and the products more enjoyable to use. Next is concept development with a collaborative and innovative culture allowing ideas to come through from all parts of the business. These concepts are then taken by Thule's world class, multi award winning design team to make the products stand out, both in how they work and how they look.
Once prototypes are built, they are tested thoroughly in state of the art dedicated facilities in Hillerstorp, Sweden. Refined and tested many times with the vision of creating the toughest and safest strollers on the market. Finally, the products are tested in the field to make sure they perform just as well in the real world.
Thule is consumed by improving their products - to make them safe and easy to use whilst you live your active life.